“DROP 1”

A bold campaign for Harlem and Harlow, using experimental lighting to redefine high-end essentials and captivate audiences.

Harlem & Harlow

SHARE THIS

Motion

SCOPE

Creative Direction

APPROACH

For Harlem and Harlow’s "Drop 1," we crafted a campaign that redefined high-end essentials through bold visuals. By using experimental lighting scenarios and high contrast frames, we created visuals designed to captivate and intrigue. The result is a campaign that not only showcases the sophistication of the brand's streetwear but also compels audiences to look deeper and appreciate the artistry behind each piece.


CREDITS

DIRECTOR/DOP

Leo Siew

PHOTOGRAPHER

Michael Kilementos

EDITOR

Leo Siew

TALENT

Owen Alamin